The video below shows an experiment where,

Klara.be did an experiment with (Danish painter) Luc Tuymans. What if you take art out of its usual context and expose it in the street?”.

It’s interesting little film with a result that was to me, unsurprising.

Does this video make a joke out of all of the curators and exhibitors who wax lyrical about Tuymans work? This was what struck me when I watched it the first time through, but the narration @ 6:42 was what really made me think twice;

“Hopefully, these numbers will wake people up. Can experiments like this one, help people to take more interest in art?”

This video sets out to do something interesting, yet fails due to its non-critical bias of the work of art chosen for the experiment. Most experiments would use a variety of tests to prove the hypothesis. Would the same thing happen to different artists? To video art? Sculpture? A sound installation? Something that interacts with the people passing by?

As much as this video attempts to convince us that people on the street lack an appreciation of great art, it also shows that the contemporary art world is blind to its own self righteous opinions. Could it be that regardless of the talk and the money surrounding Tuymans work, in the end it may not really be as good as the art world says it is? It could be said that for 96% of the people that walked past, Tuymans painting lacks the power to draw people to it and hold them in its expression? Maybe the narration could have read,

“Hopefully, these numbers will wake the contemporary art world up. Can experiments like this one, help the art elite to take more interest in the world.”